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Tag Archives: advertising

From Advertising To Farming: How This S’porean Built 200 Urban Farms – Raked In $1.7M Revenue

It’s tough work making any business profitable, much less a social enterprise. Despite this challenge, Edible Garden City (EGC) has recorded a whopping S$ 1.4 million in revenue in 2018, which later skyrocketed to S$ 1.7 million in 2019, the highest since the company’s inception. For an urban farm which …

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Apple’s ‘privacy’ changes undermine international advertising best practices

Automation and Jobs Read our latest special issue. Open Now Apple’s decision to require users to opt-in to its IDFA tracking has understandably disrupted the ad tech ecosystem. Its new measures, albeit now delayed until “early” 2021, ignore current initiatives from the IAB around transparency and privacy-first best practices. The IAB-led …

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Adjust’s Control Center automates repetitive tasks of mobile advertising

Mobile measurement company Adjust has launched a technology called Control Center to automate mobile advertising, reducing repetitive workflows. The Berlin-based mobile measurement and fraud prevention company is launching its new product as part of a larger suite, dubbed Adjust Automate. With its release, Adjust aims to simplify the process of …

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