Tag Archives: KBeauty

The #ITGTopShelfie interview series focuses on the beauty routines of Into The Gloss’ lovely, accomplished, and loyal community of readers. Submit your own on Instagram—post your Top Shelfie (tag us @intothegloss!) and include the hashtag #ITGTopShelfie for a chance to be featured on ITG. “Hi! My name is Gina (@ladydownfall). …

There’s this Korean word hallyu, which translates to “Korean wave” and refers to the way South Korean cultural influence has been growing since the ‘80s. (This is on purpose, mind you—the Ministry of Culture, Sports and Tourism has a whole unit dedicated to investing in this stuff. More on that …