Despite your best efforts, you may cause someone pain with that Tweet or Facebook post. Here’s a refresher on social media best practices, along with advice for some pandemic-only dilemmas. In an ideal world, your followers would think every photo, video or thought you post on social media is like …
Read More »What If Media Group introduces AI tool to make marketing campaigns smarter
The power of audio From podcasts to Clubhouse, branded audio is more important than ever. Learn how brands are increasing customer loyalty and personalization with these best practices. Register Now Join Transform 2021 for the most important themes in enterprise AI & Data. Learn more. Automation is now seen as …
Read More »From the election lie to GameStop: How to stop social media algorithms from hurting us
How open banking is driving huge innovation Learn how fintechs and forward-thinking FIs are accelerating personalized financial products through data-rich APIs. Register Now Misinformation, outright lies, conspiracy theories, and fringe movements have always had real-world consequences. Fascists in Italy and Germany, once a small band of pariahs and gadflies who …
Read More »Here’s A List Of S’porean Social Media Influencers Who Are Also Bosses Of Their Own Bizs
Social media personalities, or better known as ‘influencers’, have earned a bad reputation for making ‘easy money’. Many people see them as individuals who’re in the business simply for free events and products, but many tend to miss out the fact that there’s actually a lot of hard work that …
Read More »Studies reveal verified social media users are fueling COVID-19 fake news
The pandemic has given rise to social media accounts operated by malicious actors who aim to sow misinformation about COVID-19. As vaccination campaigns get underway, they threaten to stymie the push toward herd immunity around the world. Misinformation about masks and injections could contribute — and have contributed — to …
Read More »Remote School as the Gateway Drug to Social Media
For parents who did not expect their children to have devices or use social media so young, virtual learning was an unexpected push into the digital deep end. Several weeks into the new school year, I was sitting in my home office when I heard a series of beeps emanating …
Read More »How TikTok’s unique mix of social and broadcast media techniques sets it apart
How startups are scaling communication The pandemic is making startups take a close look at ramping up their communication solutions. Learn how TikTok’s strange, unprecedented twists and turns take place against the backdrop of significant changes to social media itself, as it evolves from a medium for sharing into a …
Read More »How social media and gamification fueled QAnon’s ‘crowdsourced cult’
Automation and Jobs Read our latest special issue. Open Now Facebook announced this week it will ban all QAnon groups and content from its platform after critics lobbied to halt the rise of the conspiracy theory movement. But the move may have come too late to rein in a dangerous …
Read More »“If You Are Not Paying, You Are The Product”: What Social Media Firms Do With Your Data
Netflix’s recent docudrama The Social Dilemma made waves online around the world for its grim portrayal of social media issues. We have all heard about the downsides of social media — from addiction to privacy issues — but social media companies are notoriously silent about how they control what users …
Read More »